The Secret Word Is "Window" (Aired November 30, 1949)
Contestant teams usually consisted of one male and one female, most selected from the studio audience. Occasionally famous or otherwise interesting figures were invited to play (i.e., a Korean-American contestant who was a veteran and had been a prisoner of war during the Korean War). After his signature introduction of "Here he is: the one, the ONLY..." by Fenneman and finished by a thunderous "GROUCHO!" from the audience, Marx would be introduced to the music of "Hooray for Captain Spaulding", his signature song. Some show tension revolved around whether a contestant would say the "secret word", a common word revealed to the audience at the show's outset. If a contestant said the word, a toy duck resembling Groucho with a mustache and eyeglasses, and with a cigar in its bill, descended from the ceiling to bring a $100 bill.
November 30, 1949. NBC network. The Secret Word Is 'Window'
. Sponsored by: Elgin-American. The first contestant is Henrietta Adair (a spinster). One of the contestants is the godson of the original "Trader Horn." The system cue is added live. Groucho Marx, George Fenneman (announcer), Mike Wallace (commercial spokesman, billed as "Myron Wallace"), Robert Dwan (director), Bernie Smith (director), Jerry Fielding (music), John Guedel (producer), Henrietta Adair. 29:09. Episode Notes From The Radio Gold Index.