Twentieth Century (Aired March 24, 1939)
The Campbell Playhouse was a sponsored continuation of the Mercury Theater on the Air, a direct result of the instant publicity from the War of the Worlds panic. The switch occurred on December 9, 1938. In spite of using the same creative staff, the show had a different flavor under sponsorship, partially attributed to a guest star policy in place, which relegated the rest of the Mercury Players to supporting cast for Orson Welles and the Hollywood guest of the week. There was a growing schism between Welles, still reaping the rewards of his Halloween night notoriety, and his collaborator John Houseman, still in the producer's chair but feeling more like an employee than a partner. The writer, as during the unsponsored run, was Howard Koch.
March 24, 1939. CBS network. "Twentieth Century"
. Sponsored by: Campbell's Soup. The classic/frantic comedy by Ben Hecht and Charles MacArthur, set in a cross-country train. A Hollywood producer and a star clash on rails. Guest is Richard Maney, a real-life press agent who was satirized in the story. Charles MacArthur (author), Bernard Herrmann (composer, conductor), Edgar Kent, Elissa Landi, Ernest Chappell (announcer), Everett Sloane, Gus Schilling, Howard Teichmann (editor), Orson Welles (host), Ray Collins (narrator), Richard Maney (guest), Sam Levene, Ben Hecht (author), Alan Reed (billed as Teddy Bergman). 58:09. Episode Notes From The Radio Gold Index.